MEF Members elect new North and Latin America Boards

November 26th 2014

  • Ten new regional Board Directors elected by MEF members during second annual MEF Global Forum in Silicon Valley

  • Rick Fant, VP Planning and Ecosystem, Mozilla, elected as MEF North American Chairman, Filipe Roup Rosa, Latam Business Development Director Boku re-elected as LatAm Chairman

London and San FranciscoMEF, the global community for mobile content and commerce, has announced the results of its 2014 North America and LatAm Board elections for the 2015/2016 term. Each Board member will contribute to the direction of MEF, helping the organization to champion initiatives around mobile money, consumer trust, innovation and monetization across the international ecosystem.

Rick Fant, VP Planning and Ecosystems at Mozilla is elected as the new Chairman for MEF’s North American board and is joined by newly elected Co-Vice Chairs, Charlotte Fors, VP of Sales Americas, mBlox and Todd Daubert,Partner, Technology, Media and Telecoms, Dentons. Five other directors were also elected, joining incumbent board directors representing KPMG, Paypal, RealNetworks and Vodafone.

  • Joanna Brace, VP Marketing & Product Marketing SMB at AVG 
  • Vikram Shanbhag, Senior Vice President at Mahindra Comviva
  • Marc Kleinmaier, Head of Developer Experience, North America at Microsoft
  • Ron Czerny, Founder & CEO at Playphone
  • Simon Callan, Director Business Development, Group Device Unit at Telefonica

Filipe Roup Rosa, Latam Business Development Director at Boku is re-elected as the Chairman of MEF LatAm and is joined by Co-Vice Chairs, the newly appointed Leonardo Hilário, Advertising Planning & Project Manager, Telefonica and re-elected Arturo Galván, Founder & CEO Naranya.  Beatriz Núñez, Director, Global Mobile at Terra Networks (LatAm) was also elected to serve on the Latin America Board.

Rimma Perelmuter, CEO at MEF said: “As mobile grows to become the primary platform for consumer engagement, its landscape also spans sectors such as health, education, entertainment and financial services.  With regional chapters and a truly diverse membership, MEF’s unique global perspective supports and connects our members across three important boundaries of geography, company size and vertical sector.

“We are delighted to welcome the new Chairs, Vice Chairs and Directors to the respective regional boards who will undoubtedly strengthen MEF’s leadership in advancing a robust mobile content and commerce ecosystem in each of these key territories.” 

The elections took place at the second annual MEF Global Forum, in San Francisco, attended by over 350 international senior mobile executives who participated in a unique three-day event connecting innovators to mobile leaders across 30 markets and showcasing the latest mobile content and commerce trends globally.

MEF North America Chair, Rick Fant added: “Creating partnerships and harnessing innovation internationally is key to building a sustainable future for the mobile industry. Last week’s successful event, connecting stakeholders from across the ecosystem in the heart of Silicon Valley, is the ideal platform for the newly elected North American Board to help shape that future and facilitate expansion.”

Filipe Rosa MEF Latin America Chair added: “As consumer adoption of mobile accelerates, Latin America is firmly established as one of the world’s truly mobile-first markets.  Together with the newly elected board, I am excited to drive strategic growth in this dynamic region and help members leverage new opportunities - both locally and internationally as well as support them to navigate market complexities through MEF initiatives that focus on the business critical issues such as consumer trust, regulation and monetization.”